| Job Title: |
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Data Analyst |
| Category: |
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Database Administrator (DBA) |
| Total Positions: |
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1 |
| Job Location: |
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Islamabad, Rawalpindi |
| Gender: |
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No Preference |
| Minimum Education: |
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Masters |
| Career Level: |
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Experienced Professional |
| Minimum Experience: |
|
3 Years |
| Salary Range: |
|
PKR 0 to 0 per Month |
| Apply By: |
|
Jul 9, 2022 |
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| Job Description: |
- The Marketing Analyst will work closely with marketing, sales and CRM teams and use a data-driven approach to identify trends and opportunities in Riphah International University’s universe.
- The successful candidate will track ROAS, research consumer behavior, analyze campaign data and suggest ways to optimize marketing spends.
- The successful candidate needs to be adept at processing and analyzing marketing data and suggest campaign and budgetary optimizations.
- Analyze Riphah International University’s sales pipeline, marketing campaign and prospect data.
- Measure and report on the ROI of online and offline advertising campaigns.
- Report on marketing KPIs like leads, conversion rates, attribution, website traffic and social media engagement.
- Track email campaign metrics (delivery, open, click-through rates, conversions).
- Monitor budget distribution and performance of paid ad campaigns.
- Conduct competitive research and analyze benchmarking data.
- Recommend website and campaign optimizations based on data from multiple sources.
- Research and assist in the implement marketing tools to support our promotional projects (automation software, social media scheduling).
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| Company Information |
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Company Name: Riphah International University
Company Description:
Riphah International University (RIU) is committed to a holistic and integrated approach in education. We want to build total human personality of our youth with concern for the welfare of humanity. A value based education alone, in our view can produce a generation of dynamic, committed and progressive, leaders and builders of the Ummah. President of Pakistan is the patron of Riphah International University. Maj. Gen Mohammad Zulfiqar Ali Khan TI (M), SBt. (Retd) is the first and founding Chancellor of RIU. The Board of Governors duly represent the Federal Government and the sponsoring body of RIU i.e IIMC-T. The Riphah International University has following faculties with undergraduate, graduate, and postgraduate programmes:- Riphah International University (RIU) has six faculties: Faculty of Computing Faculty of Engineering and Applied Sciences Faculty of Health and Medical Sciences Faculty of Management Science Faculty of Pharmaceutical Science Faculty of Social Sciences and Humanities RIU as a private institute observes the guidelines set by the Higher Education Commission and works within the framework of education policy and regulations formulated by the Federal Government from time to time. Riphah International University is committed to quality education and training with high priority for research and development. It makes use of modern teaching methodologies and techniques/p/p
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